By creating a website, you stop being invisible to the people trying to find you online. More and more studies are telling us about customer attitudes towards local business websites. Customers are learning to research online before buying offline. They’re typing their problems or needs into the search engine of their choice and are researching the companies that appear for those queries. If you don’t have a Web presence, there’s no chance of you showing up and you never even enter into their thought process. In 2017, you can’t afford to be invisible.
Control Your Rankings
While you can’t simply rattle off a list of search terms you want to be found by, you can use search engine optimization basics to help control where your site shows up and for which queries. By creating optimized content, building relevant links and creating a brand that customers want to engage with, you set yourself up as an authority in the eyes of the search engine and increase your chances of appearing for the right queries – the ones paying customers are using to find businesses just like yours. Creating an optimized website helps you to gain important visibility for the right terms.
Flexible Creative Sales Tool
A website is a powerful sales tool and one that allows you to address your customer’s concerns and desires. Give them the information they need to make a decision and create compelling calls to action. Sure, you can keep placing ads in the Yellow Pages and hope that word-of-mouth generates on its own…or you can build something that inspires it to happen. Your website is where people can go to seek out trusted information about your business and engage with you on a more personal level. Your website is your home turf, use it to build confidence in your brand and to give customers important buying information (and incentives).
Though the Web has been around for some time, it’s true that you didn’t always need a website to find your audience. It was a lot easier to market via direct mailings, Yellow page ads, and local word-of-mouth. However, today your website and your social presence are the factors that customers are looking for when they research a small business. Customers want to know that you’re stable enough to have a dedicated Web presence, that you’ll be around tomorrow should something go wrong and that they can get ahold of you when they need to. By creating a website, you set up shop on the Internet and show customers that this is where they can come to find information about you, to read articles that you’ve written and to learn more about your business. All of these things build authority. Without a website, you’re at a huge disadvantage as a small business owner trying to speak to your customers.
As a small business owner, you probably think you can’t afford a professional website, but you can’t afford NOT to. Although the cost of designing a website varies, once it’s up and running, a website for a small business generally costs under $100 a month and, in some cases, as little as $20. Compared with the cost of a newspaper ad, when you consider the potential market you can reach with a website, it is a very cost effective way to promote your business.
Those are just FIVE strong reasons for a business owner to have a website.
Start your professional Web Presence today!
Regular Web Site Design Package Pricing
BAMGC has worked on getting ideal packages for our customers based on small business needs. All the packages below build upon each other. So the last package includes all the previous features from other packages.
All websites are designed with the latest in web development standards which include the following:
SEO Ready – All sites are designed with meta tags and SEO friendly links to help improve SEO ranking. (SEO – Search Engine Optimization)
Easily Crawlable by Search Engines: All websites are built using the WordPress platform which structurally accommodates nearly all of the essentials for SEO and ultimately becomes one the most important tools for creating a strong online presence according to Matt Cutts.
Social Media Links: Search engines look to see how “social” your website is for the sake of relevancy. This means they actually rank you on how interactive you are with your prospects, which includes social media. We add links to your social networks so both your customers and the search engines will be able to follow your social status.
Mobile Responsive Design: This means your website is programmed to respond to the user’s device by flexing to the screen size. This allows your site to be viewed by all modern Internet browsing devices. This of course includes smartphones, tablets and computers of any size screens. This is not the same as creating a separate mobile website which is another method used by design companies to make your site mobile. The drawback to using that method is that you end up with more than one website to maintain, your mobile website and the desktop version. If you are on a mobile device your browser then has to detect if you have a mobile website on the server and open the mobile site rather than the desktop version. By having a responsive website any changes you make will apply to one site and will work with all devices automatically.
Security Backups: Websites are backed up on our servers to ensure that data is not lost during a catastrophe or a major hack.
Contact Form: Contact forms are an important way to collect a prospect’s information without exposing your business email. This provide a professional way for your business to ask for customer’s contact details and at the same time protect the company for spamming attackers. The simple form contains up to 3 contact details, while the advanced form will allow up to 5 fields of information. Custom more advanced forms are also available. Packages Chart
Navigation Menu: This is the menu used as your main source of navigation for prospects. Our customizable navigation menu allows you to have more specific navigation as you add more pages to your website. Packages Chart
Reviews: This is currently one of the most powerful ways to provide credibility to your prospects. Reviews is the modern word of mouth. So the more reviews or testimonials you get from your customers, the more you can share on your website for others to hear what your customers are saying. Packages Chart
Content Management System (CMS): This is exactly what it sounds like. This is a way for you to easily manage content for your website. This is a simple word processor style back office that allows you to modify basic content for your pages. In the case of the Blog, this is the way for you to add new posts and manage existing ones. For the e-commerce site, this is how you access existing products or add new ones. Packages Chart
Custom Blog: This is a modern way of creating news type content to your prospects, or customers. You can categorize the information you add, such as news, events, tips, etc… You are able to add blogs anytime something comes to mind. This is one of the absolute most powerful ways for you to provide more content to the world specific to your business directly through your website. The more you are able to share with the world, the more traffic you direct back to your website and therefore grow your visibility. Packages Chart
Traffic Monitoring: Through advanced Internet monitoring tools we are able to track the traffic to your website even in real time. Being able to track where your visitors are coming from and specifically what pages they are searching and how long they stay, if invaluable for the tailoring of your website. You can learn more about your customers and what their interests are so that you can provide more of what they are looking for. Tracking sales pages is also an impressive tool so you know whether a sales page is working the way you expect. It’s possible you have pages you think are nice, however, aren’t doing anything you’d want them to. If virtually impossible to know without these tools. Packages Chart
Hosting/Domain: This service is required for any website to work. Your website sits on a computer server which is connected to the Internet 24/7 so that anyone can access your information. This computer space is what is hosted on the server computer and is referred to as hosting. The files required to run your website generally occupy just over 100Mb. Domain renewal is also included in this service for normal domains. For higher customized domains, additional fees may apply. Daily backups and support is included with this service. Packages Chart
Malware & Virus Protection: This service includes implementing any security updates associated to new information of viruses floating on the Internet. It also includes updates to security systems to keep robot programs scouring the Internet for the sole purpose of breaking into your website files with malicious intent. This is referred to having your website hacked. In the event that something breaks into the files, your website will be completely restored or repaired so you do not have to worry about losing your online business presence. Packages Chart
Basic Changes: 5 Basic changes per month to your website, including adding images, and content changes. (Includes HTML/CSS coding) Packages Chart
Full Payment Option: This is the cost required to avoid any monthly fees along with a two month discount. All maintenance services are included with the 1st year. Packages Chart
Maintenance Fees after 1st Year: Purchasing of the website, includes maintenance fees for first year only. Packages Chart
“Gustavo Castillo is an accomplished professional. Gus not only created my website but took the time to provide additional information designed to promote the speaking ministry. His professional knowledge in the area of web design and graphics is impeccable along with his personal friendship which is worth mentioning!”
“I would highly recommend Gus, he is a true professional. Gus is a progressive thinker and will always give the client more than they need. Gus is reliable,trustworthy and dependable, he will always go beyond expectations to help the client.”
“BAMGC will continue being our choice for all our websites needs. Our service has always been consistent and to our satisfaction. More specifically, Gus’s adroitness is one of a kind. He has made it exciting to work with by always being on the up-and-up with the new features and tips available in the world of website development. By understanding our business, he has known how to translate those features into benefits and turning our ideas into reality.”
“A quick note to tell you how much I appreciate all the help you’ve given me. There are times when I feel absolutely lost with all this technology, small things but things that can bring work to a halt which obviously isn’t good. I also appreciate your patience which is so necessary when someone is trying to grasp something new! Not only have I found it difficult to find anyone who will make themselves available to help but I’ve also found it difficult to find anyone with the knowledge to actually help. In you, I’ve found it ‘all-one-stop shopping’ I guess and very much appreciated! My increased productivity thanks you!”